Essential

Built in stainless steel and paired with crystal-clear or softly tinted mono acetate, each FORTEM frame has a raw, functional energy. The double bridge structure adds strength and presence, while visible screws and engraved temples speak to the frame’s unfiltered, industrial identity. With two large, confident shapes (56 and 57), FORTEM comes in both optical and sun versions, including smoked and red gradient lenses. It's a design that doesn’t hide its construction – and that’s exactly the point.

CLEAN is exactly what it sounds like: pure, precise, and pared down to the essentials. With no extra decorations, the beauty of this concept lies in the bold titanium shapes and refined colour combos. From the hexagonal and oversized panto to the rounded 50, each design is stripped back yet full of character. CLEAN plays with contrast using two-tone finishes: Shiny and matte, toned down or bold – and introduces a fresh perspective to the ProDesign essentials. Built in titanium with a tucked-in rimlock and integrated nose pads, it’s as sharp as it is simple.

MEDLEY is a confident combination of sleek metal and playful acetate. Developed with our QC team, the concept brings craftsmanship and comfort together in one seamless piece. The acetate is sculpted to wrap precisely around the metal rim, offering a clean, elevated expression with a customisable fit: Choose metal or acetate nose pads depending on your preference. With subtly, the end pieces curve for easy adjustment, and a fresh mix of matte/shiny contrasts and colour-rich acetates, MEDLEY adds a joyful attitude to the ProDesign collection.

SLIM is a refined revival of a true ProDesign classic. We’ve reimagined three bestselling feminine shapes and paired them with some of our most-loved acetate combinations, creating a collection that’s equal parts nostalgic as it is fresh. At the heart of SLIM is the distinctive split hinge, now redesigned with extra volume for added strength and easy adjustment. With a rectangular soft square, and a trapeze shape to choose from, SLIM delivers comfort, character, and a familiar sense of ProDesign style. All in a light and confident expression.

FLAKE is a stainless-steel concept where nothing is left to chance. A wraparound plate construction forms the base, detailed with clean engravings that flow around the end pieces and along to the temples. The layered colour play adds depth and draws the eye, with each cut and curve contributing to a refined, sporty energy. Even the acetate temple tips inherit these dynamic milled lines; a small detail that makes a big difference. With four distinct shapes, FLAKE shows how technical precision and visual harmony can go hand in hand.

SNEAK may look simple at first glance, but look closer. This acetate concept is all about subtle reveals and layered construction. A precision-milled groove along the temple exposes the custom-designed wire core with a tactile, ribbed surface. At the tip, a faded cut uncovers the inner acetate layer, adding a soft contrast and sense of movement. With its 2 and 3 layer acetates and minimal yet expressive detailing, SNEAK is proof that the quietest designs often speak the loudest.

CLEO 4 introduces a new round shape to the popular CLEO series and adds even more character to a collection defined by refined details. The soft panto silhouette plays with the signature metal hinge and temple tip features, both highlighted in a shiny finish for this launch. With a classic 49 size and a balanced design expression, CLEO 4 is an elegant update that complements the existing styles. Four new colourways include a matte blue, a rich forest green, a soft crystal front with havana temples, and a striking gradient version.

SPARKLE is a celebration of expressive acetate — with sharp millings, layered colourways, and sculptural precision. Featuring custom two- and three-layer acetates, each frame is crafted with exact cuts that reveal vibrant middle layers in just the right places, including the front, temples, and even the temple tip. SPARKLE is available in four shapes: from a sleek low-B rectangle to a soft butterfly and a new six-sided silhouette — each offered in five distinct colourways. Every detail, down to the cut where temple meets front, is thoughtfully executed for maximum impact — and unmistakable Prodesign identity.

SIGNIFIC is a bold, feminine acetate concept, coming in four expressive shapes — from a cool round (53) to a striking oversized butterfly (56), plus a deep hexagonal and a soft square silhouette. Each frame is crafted in multi-coloured, gradient acetates that bring vibrance without losing sophistication. Look closer and you’ll find Prodesign's signature attention to detail: a custom decorative wire core in shapes 1 and 4, subtle facets around the lens and temple, and a softly rounded temple tip design — every element precisely placed to enhance the colour play and form.

The STITCH concept takes a step forward with two new shapes that add more personality and presence to the collection. STITCH 4 is a unisex blend between round and panto — an easy-to-wear shape (48/20) that suits a wide variety of faces. Meanwhile, STITCH 5 introduces a feminine silhouette with a softly curved top balanced by a trapezoid base (55/18), made for wearers who want subtle elegance with a touch of strength. Both shapes are crafted in lightweight titanium and available in four signature Prodesign colours — refined, characterful, and quietly expressive.

TWIST 4 is the latest addition to the TWIST family — a soft trapeze shape in size 54/15, crafted from ultra-thin titanium for a refined, lightweight feel. The iconic twisted temple detail and carefully chosen finishes give the frame its signature Prodesign character, with four elegant colourways including matte black with gold, petroleum two-tone, purple/blue, and a semi-matte brown with matching acetate tips.

This launch also brings new colour updates to TWIST 1 and 2 — now available in black/gold and a vibrant red with rose gold inner, adding even more subtle expression to the concept.

With STEP 4, the classic Prodesign concept takes a bolder turn. This new shape introduces a defined rectangular silhouette with a sharp bridge, adding edge to the existing toned-down shapes. The thin, bent sheet construction ensures comfort, lightness, and easy adjustability, while the cleverly concealed rimlock keeps the design precise and minimal. Available in 54/18-150, STEP 4 is paired with new acetate temple colours — ranging from classic to tones full of character.

We’re introducing ACTIVE, a brand-new concept in the Prodesign family. This lightweight titanium frame comes in two distinct shapes: a classic rectangular shape (52/16) with a flat top bar and a larger square shape (55/18) with a more defined bridge. A seamless colour-line detail runs from the lens through the endpiece and along the temple, adding a signature Prodesign touch. Designed for versatility, ACTIVE balances subtle base tones with bold accents in black, blue, red, and green — each shape in three distinct colourways. All models feature injected temple tips that match the frame's base colour adding to the frames refined, yet dynamic appearance.

TITONE is the feminine counterpart to ACTIVE — a concept designed for women who appreciate refined titanium eyewear with a distinctive touch. TITONE comes in two elegant shapes: a soft square (53/18) for a balanced, sophisticated look and a smaller trapeze shape (50/16) for a more delicate expression. Crafted with a three-tone titanium composition, TITONE seamlessly blends colour details from the endpiece through the temples, finishing with injected temple tips that match the frame’s front. Available in four carefully selected colourways per shape, this concept merges femininity with technical precision for a timeless yet modern aesthetic.

GROOVE brings versatility to the Prodesign collection with its 2-in-1 design that allows you to add or remove a plastic rim for personalized style. Crafted from stainless steel, this essential frame features a specially designed groove to secure the thin rim, blending functionality with an understated aesthetic. Available in panto (49) and square (54) shapes, GROOVE combines classic structure with a modern twist. The rounded acetate temple tips add comfort and enhance the slim, sophisticated appearance of the frame, whether with or without the rim.

With CARVE, Prodesign presents an innovative male and unisex acetate concept that celebrates the art of craftsmanship. Made with custom, two-layered acetates, CARVE reveals rich transparent color gradations through precise milling on the front and temples. Each angle highlights intricate details, including the 45-degree cut where the front meets the temple, adding a sophisticated touch to this unique design. Available in matte acetates, CARVE includes a panto shape (49), a square (53), and a larger rectangular option (58).

For both male and female wearers, RADIANT is a stunningly slim acetate frame with Prodesign’s signature laminated color detailing. Featuring a butterfly (54), trapeze (52), and rectangular (54) shape, each frame showcases acetate combinations that enhance depth and vibrancy. With a smooth facet meeting of front and temple, RADIANT’s color lines pop in all the right ways.

Bold yet versatile, DASH is an essential male concept crafted from stainless steel and available in three rectangular shapes (sizes 52, 55, and 57). Featuring a very Prodesign two-tone milling and dynamic tri-color frames, DASH combines subtle tone-in-tone options with daring color contrasts. The expertly bent metal sheet construction ensures easy lens mounting, while hiding the rim lock for a clean, seamless look. DASH embodies both functionality and style, perfect for men who appreciate fine design with a modern edge.

Elegant and layered. TOPO adds depth and sophistication to the Prodesign collection with its three-layer acetate design. Now introducing a low B shape in the TOPO family, along with new male and female sizes (54/15 and 54/17), TOPO is all about balanced aesthetics and playful color combinations. Each frame showcases visible lamination in the endpieces and temples, adding character through vibrant inner layers and refined exteriors. Known for its well-balanced shapes and precise details, TOPO is a bestseller that truly captures the essence of Prodesign.

A titanium colour dash!  RECESS refers to the step-down detail on the transition from end piece to temple. It’s a two-toned frame – with a unique colour detail on the temple giving everyone the possibility to subtly add a bit of colour to their style. The lightweight titanium frame is matched with an anklet cut of the acetate end tip along with integrated rim locks. A typical Prodesign move where the beauty lies in the detail. Get RECESS with IP plated colours for a stronger and more durable surface.

BLADE is a classic essential concept, offering simple acetate fronts in commercial, approachable shapes—two feminine and one masculine. The real uniqueness of BLADE lies in its temple design; the cut and angle of the lamination are inspired by the sharpness of a razor blade. This unique feature, combined with strong demi acetates and accent lines, gives each frame its distinctive personality. 

RACE stands as a timeless Prodesign classic, known for its strong colour detail that extends from the end piece to the temple. This concept features deep matte colours across a variety of well-fitted shapes, perfect for anyone seeking both style and comfort. We’re excited to introduce the new RACE 6 to our family, a size 55 rectangular frame available in three colours: a vibrant blue, a deep dark green and a classic grey with subtle blue details.

Make your style shine with the introduction of  GLOW 5, a small B-sized rectangular shape that has quickly become a Prodesign classic. This new addition is available in two of GLOW’s best-selling colours and introduces two stunning new colourations: a petrol green and a demi purple. As with the existing shapes, GLOW 5 features the characteristic acetate lamination on the end piece and end tip, ensuring each frame stands out with its refined finish.

We’re adding yet another frame to the FILL concept; a masculine rectangular shape in size 54, featuring transparent fronts that provide a subdued yet sophisticated look. The lamination on the end piece and temples, which injects a vibrant spark into the design. This season, FILL also welcomes new, vibrant colours for FILL 1 and FILL 3, maintaining the signature style with transparent fronts complemented by demi or colourful laminations.

Our 1700 concept is a true bestseller and we’re adding new shapes and colours to the well-known concept. Experience a rich level of detail created by the custom-built multicolour acetate and elegant millings in the end-piece creating depth in both color and structure. We’re introducing SEVENTEEN 1 in four colours and adding two new colours to 1700 and 3660.

The two layers of acetate that define CLEAR has just got a new touch with CLEAR 4. It’s a new and expressive, hexagonal shape in a size 53 — still with the characteristic interplay of color between the transparent top and coloured bottom layers of acetate. We’re launching it in four vibrant colourful combinations: Two elegant gradients and two fresh demis. This is followed by CLEAR 1 and 3 in one new color for each model.

Our 1700 concept is a true bestseller and we’re adding new shapes and colours to the well-known concept. Experience a rich level of detail created by the custom-built multicolour acetate and elegant millings in the end-piece creating depth in both color and structure. We’re introducing SEVENTEEN 1 in four colours and adding two new colours to 1700 and 3660.

We’re proudly unveiling LINED — a new concept that captures the elegance and subtle detailing of strong female eyewear design. As the name tells, LINED is defined an engraved color line that flows seamlessly from the start of the temple, wrapping around the end-piece, to encircle the eyes. It comes in two shapes, available in six color variants — all boasting a contrasting end tip playing off the engraved line to add another layer of sophistication.

Discover the evolved elegance of DIVIDE our celebrated collection, where ProDesign's legacy meets modern refinement. We’re Introducing three new colours in total to DIVIDE 2, 3 and 4 respectively — while adding a new smaller male size 52. Now, you’ll get to enjoy the two-toned titanium  frames and lightweight construction in novel ways.

The bigger, the better, and we are proud to welcome this Grand Danios of Danish eyewear design. The masculine and solid concept is simply impossible to overlook and will provide new possibilities for the customers who usually have troubles finding eyewear that is big enough.

Everything is just bigger with GRANDD; from the volume of the acetates, the thickness of the rim, the height of the temples, and the customized 5-barrel hinge that adds even more weight to this sturdy concept.

STRIKE is a true ProDesign classic. Perfect for the man, who never compromises on the quality of his eyewear. The three classic shapes will appeal to many and provide a safe look. However, the broad colour selection makes it possible to stand out from the crowd if wanted.

It is the small, coloured line that gives STRIKE its name. This little detail adds character to the concept, but it is still so delicate that it does not attract too much attention.  

SQUARE is a pleasure to wear. The classic metal concept with smooth acetate end-tips and nucrel nosepads in a lightweight and flexible frame wins on both comfortability and level of detail. The small square feature on the end piece adds extra finesse and has given SQUARE its name.
The lightweight frame in Stainless Steel sheet has natural flexibility. Now we expand the collection of this popular concept with three new shapes in four different colours each.

Take a BOW for this color explosive and timeless design! We are proud to introduce a completely new titanium concept which adds lots of vibrant spring colors and playfulness to the collection. The characteristic of a bended end piece adds color details to the front which has given BOW its unique name