Essential

1700 continues as a Prodesign evergreen, now expanded with six new colour variants in the Gold collection. The classic rectangular shape keeps its refined feminine expression, while the new palette adds depth, contrast, and a more considered play with colour. Three variants stay understated, while purple, red, and blue bring out the frame’s character in a more expressive way.
Each frame is built from three acetate laminates, precisely milled so the layers appear with control at the end piece and temple tip. A familiar favourite, given new dimension through colour.

DASH II returns as a masculine Gold concept with a clean, technical metal expression. The frame is constructed from a metal sheet that bends from front to temple, with a metal rim welded on the back for definition and strength. Three metal tones follow the front and continue into the temple, ending in an angled finish at the centre. The same angle is repeated in the acetate temple tip, giving the frame a sharper and more dynamic look.

EDGE introduces a fresh acetate concept with a sharper take on classic Prodesign characteristics. Created in response to the demand for more expressive feminine shapes, it brings character and personality without becoming loud. Three distinct silhouettes are softened by refined acetate surfaces, making each frame feel confident. Demi and transparent tones keep the focus on the shape, while characteristic Prodesign details add a precise finishing touch.

CATCH returns as a feminine Essential favourite with two new butterfly shapes.
 
One is softly rounded, while the other has a more uplifted expression. The characteristic metal end piece catches the acetate front and continues into a slim temple with matching acetate tips. Rounded metal caps are echoed in the tips, creating a complete and considered finish.
Five colours per shape span transparent, demi, solid, and gradient tones.

TRACE gives an earlier Prodesign concept new life through colour, layering, and precise construction. The concept is named after the coloured epoxy placed inside the lens groove, creating a distinct rim detail that traces the frame from within. Two-layer acetate is milled at the front to reveal either a tinted or transparent base, making the coloured rim stand out with intention. The same layered logic continues into the temple, where an inner acetate laminate appears from the side as a fine colour line. Finished with a five-barrel hinge and a bespoke wire core, inspired by the Prodesign dots, TRACE is detailed from every angle.

ARROW brings an earlier Prodesign idea into a lighter and more refined feminine metal concept. Its name comes from the arrow shape that appears throughout the frame, from the meeting point between acetate and metal to the temple milling and the shape of the acetate tip. A fine milled line follows the temple and continues around the end piece, creating a clear connection between materials and colours. Each frame combines several metal tones, carefully matched with mono-colour acetate to keep the focus on the arrow detail. 

RACE II returns as a familiar Prodesign concept, now introduced as part of the Gold collection.
The relaunch brings five masculine shapes together in a clean, technical expression built around quality, comfort, and adjustability. Understated metal colours are broken by coloured milling details, adding a sporty sense of movement to the frame. The line details are now more vertical and slightly longer, while the temple tips have been updated to a rectangular form that supports the orthogonal design. A sharp follow-up with pace in the details and Prodesign precision throughout.

REFINE introduces a slim, feminine metal frame to the collection. The design is minimal yet expressive, with colour combinations that carry clear Prodesign DNA. Best-selling acetate tones appear on the temples, paired with refined galvanic or deep front colours. The rim lock is integrated into the nose pad for an ultra-clean expression. Bent end pieces ensure easy adjustment and everyday comfort, balancing lightness with thoughtful construction.

AURORA is inspired by the dynamic colours of the northern lights. Organic movement meets defined edges in a concept where sculptural temples contrast with angular fronts. Layered and gradient acetates are enhanced with precision millings around the lenses, revealing depth and colour intensity. A specially developed wire core follows the natural flow of the temple, reinforcing the fluid design language.

CONVERT is a new perspective on metal. Stronger, more defined shapes introduce new energy, while classic blue, grey, and green tones keep the expression grounded. A subtle colour line detail adds recognizable character without overpowering the look. Constructed in sheet metal with a bent end piece flowing directly into the temple, the design feels seamless and architectural. A precise milling detail runs from front to acetate tip, creating a refined and dynamic finish.

CONTOUR builds on the success of our layered acetate concepts. Three precisely milled acetate layers expose contrasting colours, creating visible contours and striking depth. The colour selection draws from proven favorites, combining calm outer tones with expressive inner layers. The silhouettes are rooted in strong-performing shapes, designed to feel both familiar and refreshing.

LASH lifts the essentials. A stainless-steel concept defined by one elegant line - a slim metal curve that extends from the rim, through the end piece, and out along the temple. It feels light, refined, and unmistakably feminine. Built with care and balance, each shape brings its own character: a soft cat-eye, a bold square, and a minimal rimless style. Tone-on-tone colours and fine acetates create a calm sense of contrast.

AURA captures light and movement in quiet ways. The acetate front is shaped with soft, inner millings that reflect like gentle waves. It gives depth and glow without adding weight. Transparent acetates highlight the sculptural play, while custom wire cores continue the wave pattern through the temples. Two modern cat-eye shapes - one sharp, one soft - bring feminine strength and balance. The result is clarity that feels alive. AURA is light, form, and craftsmanship working together, naturally.

ARCUS plays with light in subtle ways. A slim stainless-steel concept defined by its inner coloured rim, an arcus, that catches the eye from within. It is a small detail that changes everything. The geometry is calm and balanced: a round unisex and a softly squared feminine shape. Acetate tips and metal end caps complete the frame with tactile precision. Tone-on-tone or contrasting colours add quiet depth and individuality.

SLOPE refines what comfort looks like. A stainless-steel front meets sculpted acetate temples in one smooth, flowing line. The connection between materials feels effortless - precise in form, natural in fit. Each shape is designed for balance and ease. Rounded ends, soft curves, and understated millings create a frame that sits well and wears better. Subtle layers of acetate bring depth without distraction. SLOPE is everyday design at its best - simple, functional, and made to feel right.

DELIGHT is lightness with character. Every detail is simple, every finish is carefully considered. A thin acetate concept designed to feel effortless from front to temple tip. Each shape is refined to flatter, to move, and to let colour speak softly. A small metal cap at the hinge adds a jewellery-like touch, while faceted temple tips catch the light in motion. Six silhouettes span from gentle pantos to bold squares - creating a wide, expressive range.

TROY is bold, but never loud. An acetate concept built for men who value clarity, comfort, and character. Simple fronts meet detailed temples, creating balance between restraint and expression. Each temple reveals Prodesign’s signature wire core - with three iconic dots and fine line engravings that bring structure and identity. The fit is strong yet refined, with a long range of versatile shapes. Some wire cores feature coloured engravings for a more sporty, expressive feel, while others keep it subtle with a single metal tone — a refined way to carry the Prodesign signature.

CORE reveals what usually stays hidden. A clean acetate concept where the inner structure becomes the design itself. Each frame shows a visible wire core with fine linear engravings that give rhythm and texture. The transparent acetates bring light and honesty to the material - from clear crystal to softly tinted tones. Shapes range from a classic panto to a square and an angular oval, each made for everyday wear.

Built in stainless steel and paired with crystal-clear or softly tinted mono acetate, each FORTEM frame has a raw, functional energy. The double bridge structure adds strength and presence, while visible screws and engraved temples speak to the frame’s unfiltered, industrial identity. With two large, confident shapes (56 and 57), FORTEM comes in both optical and sun versions, including smoked and red gradient lenses. It's a design that doesn’t hide its construction – and that’s exactly the point.

CLEAN is exactly what it sounds like: pure, precise, and pared down to the essentials. With no extra decorations, the beauty of this concept lies in the bold titanium shapes and refined colour combos. From the hexagonal and oversized panto to the rounded 50, each design is stripped back yet full of character. CLEAN plays with contrast using two-tone finishes: Shiny and matte, toned down or bold – and introduces a fresh perspective to the ProDesign essentials. Built in titanium with a tucked-in rimlock and integrated nose pads, it’s as sharp as it is simple.

MEDLEY is a confident combination of sleek metal and playful acetate. Developed with our QC team, the concept brings craftsmanship and comfort together in one seamless piece. The acetate is sculpted to wrap precisely around the metal rim, offering a clean, elevated expression with a customisable fit: Choose metal or acetate nose pads depending on your preference. With subtly, the end pieces curve for easy adjustment, and a fresh mix of matte/shiny contrasts and colour-rich acetates, MEDLEY adds a joyful attitude to the ProDesign collection.

SLIM is a refined revival of a true ProDesign classic. We’ve reimagined three bestselling feminine shapes and paired them with some of our most-loved acetate combinations, creating a collection that’s equal parts nostalgic as it is fresh. At the heart of SLIM is the distinctive split hinge, now redesigned with extra volume for added strength and easy adjustment. With a rectangular soft square, and a trapeze shape to choose from, SLIM delivers comfort, character, and a familiar sense of ProDesign style. All in a light and confident expression.

FLAKE is a stainless-steel concept where nothing is left to chance. A wraparound plate construction forms the base, detailed with clean engravings that flow around the end pieces and along to the temples. The layered colour play adds depth and draws the eye, with each cut and curve contributing to a refined, sporty energy. Even the acetate temple tips inherit these dynamic milled lines; a small detail that makes a big difference. With four distinct shapes, FLAKE shows how technical precision and visual harmony can go hand in hand.

SNEAK may look simple at first glance, but look closer. This acetate concept is all about subtle reveals and layered construction. A precision-milled groove along the temple exposes the custom-designed wire core with a tactile, ribbed surface. At the tip, a faded cut uncovers the inner acetate layer, adding a soft contrast and sense of movement. With its 2 and 3 layer acetates and minimal yet expressive detailing, SNEAK is proof that the quietest designs often speak the loudest.

CLEO 4 introduces a new round shape to the popular CLEO series and adds even more character to a collection defined by refined details. The soft panto silhouette plays with the signature metal hinge and temple tip features, both highlighted in a shiny finish for this launch. With a classic 49 size and a balanced design expression, CLEO 4 is an elegant update that complements the existing styles. Four new colourways include a matte blue, a rich forest green, a soft crystal front with havana temples, and a striking gradient version.

SPARKLE is a celebration of expressive acetate — with sharp millings, layered colourways, and sculptural precision. Featuring custom two- and three-layer acetates, each frame is crafted with exact cuts that reveal vibrant middle layers in just the right places, including the front, temples, and even the temple tip. SPARKLE is available in four shapes: from a sleek low-B rectangle to a soft butterfly and a new six-sided silhouette — each offered in five distinct colourways. Every detail, down to the cut where temple meets front, is thoughtfully executed for maximum impact — and unmistakable Prodesign identity.

SIGNIFIC is a bold, feminine acetate concept, coming in four expressive shapes — from a cool round (53) to a striking oversized butterfly (56), plus a deep hexagonal and a soft square silhouette. Each frame is crafted in multi-coloured, gradient acetates that bring vibrance without losing sophistication. Look closer and you’ll find Prodesign's signature attention to detail: a custom decorative wire core in shapes 1 and 4, subtle facets around the lens and temple, and a softly rounded temple tip design — every element precisely placed to enhance the colour play and form.

The STITCH concept takes a step forward with two new shapes that add more personality and presence to the collection. STITCH 4 is a unisex blend between round and panto — an easy-to-wear shape (48/20) that suits a wide variety of faces. Meanwhile, STITCH 5 introduces a feminine silhouette with a softly curved top balanced by a trapezoid base (55/18), made for wearers who want subtle elegance with a touch of strength. Both shapes are crafted in lightweight titanium and available in four signature Prodesign colours — refined, characterful, and quietly expressive.

TWIST 4 is the latest addition to the TWIST family — a soft trapeze shape in size 54/15, crafted from ultra-thin titanium for a refined, lightweight feel. The iconic twisted temple detail and carefully chosen finishes give the frame its signature Prodesign character, with four elegant colourways including matte black with gold, petroleum two-tone, purple/blue, and a semi-matte brown with matching acetate tips.

This launch also brings new colour updates to TWIST 1 and 2 — now available in black/gold and a vibrant red with rose gold inner, adding even more subtle expression to the concept.

With CARVE, Prodesign presents an innovative male and unisex acetate concept that celebrates the art of craftsmanship. Made with custom, two-layered acetates, CARVE reveals rich transparent color gradations through precise milling on the front and temples. Each angle highlights intricate details, including the 45-degree cut where the front meets the temple, adding a sophisticated touch to this unique design. Available in matte acetates, CARVE includes a panto shape (49), a square (53), and a larger rectangular option (58).

We’re introducing RADIANT. A bold acetate concept with sculptural lines and playful depth. Triple-layer constructions create colour, contrast, and light that shift as you move. Two new shapes - a low butterfly and a geometric hexagon - expand the story.They feel expressive, yet effortless, made for women who want presence without pretense. RADIANT is confidence through craft, simple yet full of striking lines and dynamics.

A titanium colour dash!  RECESS refers to the step-down detail on the transition from end piece to temple. It’s a two-toned frame – with a unique colour detail on the temple giving everyone the possibility to subtly add a bit of colour to their style. The lightweight titanium frame is matched with an anklet cut of the acetate end tip along with integrated rim locks. A typical Prodesign move where the beauty lies in the detail. Get RECESS with IP plated colours for a stronger and more durable surface.

Make your style shine with the introduction of  GLOW 5, a small B-sized rectangular shape that has quickly become a Prodesign classic. This new addition is available in two of GLOW’s best-selling colours and introduces two stunning new colourations: a petrol green and a demi purple. As with the existing shapes, GLOW 5 features the characteristic acetate lamination on the end piece and end tip, ensuring each frame stands out with its refined finish.

STRIKE is a true ProDesign classic. Perfect for the man, who never compromises on the quality of his eyewear. The three classic shapes will appeal to many and provide a safe look. However, the broad colour selection makes it possible to stand out from the crowd if wanted.

It is the small, coloured line that gives STRIKE its name. This little detail adds character to the concept, but it is still so delicate that it does not attract too much attention.